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‘Garden of Emeralds, Discover the Gemstones’ exhibition

From 25 May to 7 October 2024, visitors to Shanghai L’ÉCOLE were treated to a glittering showcase of the jeweller’s art at ‘Garden of Emeralds, Discover the Gemstones’ – an exhibition that offered everything about emeralds, from their design and engraving to their culture and history. 

Pico was appointed to provide comprehensive activation services for the event, including light, display cabinet and graphic design, construction and operation. Guided by a concept of ‘craftsmanship’, the team delivered an immersive journey of discovery, meticulously curated and executed with a flawless flair.

exhibition

Insight

Pico’s activation exemplified how strategic design and operational expertise can elevate an exhibition as a culturally resonant experience. Blending artistry with engaging storytelling that used historical and cultural motifs, the team transcended conventional methods of display and fostered lasting, emotional engagement with a diverse audience.

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Solution

Visitors to the exhibition first encountered an ‘Exquisite Craftmanship’ exhibition zone with displays of gemstone artworks and design manuscripts. From there, the journey led to a ‘Microscopic Observation Zone’ where they used real microscopes to discover the fascinating structure of emeralds. The exhibition also included a dragon sculpture crafted from gemstones, along with an introduction of the history and culture and culture associated with emeralds. Overall, the exhibition led visitors on a precious journey that impressed and educated in equal measure.